Hey, It’s Got Personality Already
Humans have personality types
Humans have a preference for change
- “I’d rather convert you than preach to the converted”
A heirarchy of relationships
- One Up: “I’ll tell you what to do”
- One Down: “I’ll take care of this for you.”
- One Across: “Let’s work together, okay?”
Nass and Reeves, Stanford 1996